The Sponsoring System

Arieyl Review (2026): CBD, Wellness & Network Marketing Explained

By Matt Hall · Been in 8+ MLM companies since 2004

Affiliate Disclosure: This post contains affiliate links. If you click through and make a purchase, I may earn a commission at no extra cost to you. I only recommend products I've personally vetted and believe in. See my full affiliate disclosure for details.


Income Disclaimer: The income figures referenced in this review are based on the company's income disclosure statement and do not guarantee results. The majority of MLM participants earn little to no income. Your results will vary based on your effort, skills, and market conditions. See our full income disclaimer for details.

Health Disclaimer: The information in this review is for informational purposes only and is not intended as medical advice. Individual results may vary. Consult your healthcare provider before starting any new supplement or wellness product. See our full health disclaimer for details.

Arieyl is one of the newer names I've been hearing about in the network marketing world, especially as the CBD and wellness space keeps heating up. They seem to be carving out a niche with their product line and their business model, and since they're still relatively young (launched in 2021), I wanted to take a closer look before the hype machine really kicks in.

So what's actually going on with Arieyl? Is it a legitimate opportunity, or is it just another MLM that promises the world and delivers only debt? Let me dig into the products, the compensation plan, the leadership, and the reality of making money with them. If you're comparing options, check out all of our MLM company reviews to see how Arieyl stacks up.

Here's what I found.

What Is Arieyl?

Arieyl is a multi-level marketing (MLM) company that sells health and wellness products, primarily focused on CBD, cannabinoid products, and related supplements. The company launched in late 2020 and has been growing in the network marketing space, recruiting affiliates who both sell products and build teams underneath them.

Unlike some MLMs that are murky about what they actually sell, Arieyl is pretty transparent: they're a CBD and wellness company first. That's actually refreshing. You can see their full product catalog on their website, and there's real retail demand for CBD products outside of the MLM channel, which is more than I can say for some network marketing companies out there.

The company is based in Saint Cloud, Florida, and operates both retail sales (to regular customers) and an affiliate/distributor model (people building their own businesses). So if you're interested in Arieyl, you could theoretically just buy their products as a retail customer without getting involved in the business opportunity. That's worth noting.

Arieyl's Founders & Leadership

This is an important part of the story because it tells you a lot about the company's DNA.

Arieyl was founded and is run by Kristen and Travis Butler, a husband-and-wife team who came into the network marketing world from an interesting angle. They were previously top earners at MyDailyChoice, another CBD/MLM company, where they built a significant team and made real income.

Then in 2020, they decided to leave that comfort and launch Arieyl during the pandemic, which honestly takes guts. They didn't need another MLM; they already had success. But they saw an opportunity to build something they believed in from the ground up.

What I appreciate here is that the Butlers have actual experience in the space. They know how MLMs work, they know what works and what doesn't, and they've put their own money where their mouth is. Before official launch, they built out a team of 7,000+ affiliates (called "Rockstars" in their system) during an 8-month pre-launch period. That tells you they had credibility with people who already knew them.

They also brought on some heavy hitters like Kara Estes and Kira Kramer (top network marketing leaders with proven track records) to help build out the organization.

It's worth noting that Arieyl exists in a broader ecosystem of wellness-focused MLM companies with overlapping networks. If you're exploring this space, you might also want to look at Modere review (clean living products), Make Wellness (peptides), OlyLife (PEMF devices), and RIMAN review (K-beauty skincare). Many top leaders in the wellness MLM world have connections across these companies.

So the leadership story here isn't "random entrepreneurs who got lucky." It's "experienced network marketers who built something because they believed in it."

What Does Arieyl Actually Sell?

This is where Arieyl actually stands out a bit. Let me break down their product line:

CBD & Cannabinoid Products

Their flagship products are CBD and Delta 8 gummies, with a focus on nano-absorption technology so your body can actually use the CBD effectively. They offer both full-spectrum and broad-spectrum options (THC-free), with varying strengths.

Some of their popular products include:

  • "In the Mood" gummies - these are actually their most searched product, with sexual wellness positioning
  • "Hibernation" sleep gummies - CBD, CBN, and melatonin for better sleep
  • Topical relief creams and balms with CBD

Their CBD tinctures start around $65 for a 250mg bottle.

Wellness & Beauty Line

Beyond CBD, they sell:

  • Bath products (Boujee Bath Fizz with essential oils and Epsom salts, bath bubbles, CBD-infused body butter)
  • Pet products (CBD drops and treats for dogs and cats)
  • A beauty line called "Reign Beauty by Arieyl" with cosmetics
  • Protein powders and wellness supplements
  • Men's grooming products

Pricing & Value

Most Arieyl products fall in the $30-$100 range at retail. They run promotions like free products and shipping with a $250 purchase. This is mid-market pricing for CBD products. Not the cheapest you'll find online, but not premium luxury pricing either.

Is the quality good? From what I can tell, yes. They use nano-absorption technology, they're transparent about sourcing, and they actually offer real products people want to buy (not just MLM fodder). But I haven't personally tried every product, so take that with a grain of salt.

How the Arieyl Compensation Plan Works

This is where things get complicated, because Arieyl is an MLM, and that means the compensation plan is designed to pay people for recruiting, not just selling products.

Here's the basic structure:

The Affiliate Ranks

Arieyl has multiple affiliate ranks:

  • Rockstar (entry level) - maintain 35 personal volume (PV) per month
  • Gold -$200+ personal order OR 90 PV with 1,000 group volume (GV)
  • Emerald, Diamond, Ruby - increasing requirements based on personal volume and team volume

The company uses two metrics:

  • PV (Personal Volume) - sales volume from your own customers and orders
  • GV (Group Volume) - sales volume from your entire downline (everyone on your team)

The Payout Structure

Arieyl claims 10+ different ways to get paid, which sounds impressive until you look at the details. The common pay levers include:

  • Retail commissions - commission on direct customer sales
  • Wholesale commissions - higher commission if you buy wholesale and sell retail
  • Matching bonuses - commissions from people on your team's sales
  • Performance bonuses - hitting certain volume thresholds
  • Residual commissions - ongoing commissions from preferred customers and team volume

The estimated payout rate is around 55% of wholesale volume, meaning that 55 cents of every dollar spent by all affiliates and customers goes back to the affiliate base (in theory). For context, that's actually not terrible compared to some MLMs, though it varies widely depending on where you sit in the organization.

The Reality Check

Here's what matters: Like any MLM, the compensation plan is designed so that people at the top make more money than people at the bottom. And the plan incentivizes recruiting. If you join Arieyl and just sell products to retail customers, your income will be limited. The real money comes from building a team and moving volume through your organization.

That's not evil or illegal. That's just how MLMs work. But you need to go in with your eyes open about that. This is not a retail job where you clock hours and get paid. This is a commission-based business where your income depends on:

  1. Your ability to sell products (retail customers)
  2. Your ability to recruit and retain distributors (your team)
  3. Your team's ability to actually move volume (sell products or recruit more)

Is Arieyl Legit?

Alright, let's cut to the chase. Is Arieyl a real company or a scam?

Arieyl is legit. It's not a scam. They actually sell real products, they have real leadership, and thousands of people have made money with them (and yes, some have lost money or made very little. That's also true).

But let me break down what I see:

The BBB Situation

Arieyl is listed on the BBB, though they're not BBB Accredited. They have had some complaints filed against them, which is normal for any MLM (or any company, really).

The main complaints I found:

  • Shipping delays - Some customers experienced slow fulfillment, especially for pre-order items. The company's policy is that some items take 4-6 weeks to ship. Not ideal, but they were transparent about the timeline.
  • Return and refund issues - Their return policy is: unopened items within 30 business days get refunded minus a 10% restocking fee. Opened items can be returned within 60 days for store credit (not a refund). This is pretty standard for the industry.

Are these complaints concerning? Slightly. But they're not smoking gun evidence that the company is shady. Shipping delays and restrictive return policies happen with lots of legitimate companies.

Is It a Scam?

No. Arieyl is a real MLM with real products and a real compensation plan. The question isn't "is it a scam?" The question is "is it a good opportunity for me?"

And that's a different question entirely.

Pros and Cons

What I like about Arieyl:

  • Real products with retail demand - CBD is a hot market right now, and their products seem genuinely good quality
  • Leadership with MLM experience - The Butlers have done this before and know what they're doing
  • Variety of products - It's not just one or two items; there's a full line to choose from
  • Relatively new market - If you get in early with a growing company, there's more upside
  • Transparent compensation plan - They actually publish their comp plan details; some MLMs hide this
  • Optional affiliate business - You can buy retail without building a team

What could be better:

  • It's still an MLM - All the inherent problems with MLM economics still apply. Most people won't make significant money
  • High startup costs can be tempting - Beginners often feel pressured to buy starter packs and inventory
  • Recruitment focus - Like all MLMs, the real money comes from building a downline, not just selling products
  • Newer company = less track record - Five years in is still very young. We don't know how Arieyl will be in 10 years
  • BBB complaints exist - While not egregious, they do show some issues with customer service
  • Competitive market - CBD products are available everywhere, from brands like Lazarus Naturals to retail chains

Who Is Arieyl Best For?

Based on what I've seen, Arieyl makes sense if you're:

  • Genuinely interested in CBD and wellness products - If you use CBD yourself and believe in the products, you can at least retail them and make a little money on the side
  • Already in network marketing and want to switch companies - If you've been in an MLM before and you know how to build teams, Arieyl's products are solid
  • Looking for retail business opportunity - If you just want to buy at wholesale and sell at retail without recruiting, you can do that. The commissions won't be huge, but it's possible
  • Early to a growing company - If Arieyl continues to grow, early affiliates will have an advantage

Arieyl probably isn't for you if:

  • You're brand new to network marketing - The learning curve is steep, and most new people lose money before making any
  • You're looking for passive income - This requires active selling and/or team management
  • You have limited capital - Getting serious with Arieyl usually means investing in starter packs, product inventory, and marketing

Product Alternatives

If you're interested in CBD and wellness products but don't want to pay the MLM markup, here are some comparable options I'd recommend checking out:

ProductMLM PriceAlternativeEst. PriceWhere to Buy
Arieyl CBD Tincture (250mg)~$65Lazarus Naturals Full Spectrum CBD Tincture (750mg)~$24-32Lazarus Naturals
Arieyl CBD Gummies~$40-60Charlotte's Web CBD Gummies (25mg/gummy)~$30-45Charlotte's Web
Arieyl "Hibernation" Sleep Gummies~$40-50CBDistillery CBD + CBN Sleep Gummies~$30-40CBDistillery
Arieyl Topical Relief Cream~$40-60Lazarus Naturals CBD Balm (full spectrum)~$20-30Lazarus Naturals

Note: CBD is widely available outside of MLM channels, often at significantly lower prices per milligram. Lazarus Naturals in particular is known for offering some of the best price-per-mg CBD on the market and also offers an assistance program for veterans, people on disability, and low-income households. Charlotte's Web is one of the most established CBD brands with strong third-party testing. Always verify third-party lab results for any CBD product. Prices may vary.

My Final Verdict

Look, I've looked at a lot of MLMs, and Arieyl is better than average. The products are legit, the company is transparent, and the leadership clearly knows what they're doing.

But here's the hard truth: if you're thinking about joining Arieyl because you think it's an easy way to make money, it's not. Like any MLM, the income statistics probably show that the majority of people make very little, maybe even less than they spent to join.

That said, if you're genuinely interested in selling CBD products, you like the company, and you understand the MLM structure going in, Arieyl is a legitimate business opportunity. It's not a scam. You could make real income. But you're not going to get rich quick.

Is Arieyl worth it? That depends on you. If you're in the network marketing world or you're genuinely interested in the CBD space, it's worth taking a look. Visit their official website to check out the products and see if anything resonates with you.


One More Thing...

Here's what I've learned from years in this space: the company you join matters, but what matters way more is having the right skills and the right system behind you.

Whether you decide to go with Arieyl, promote other CBD brands, or build your network marketing business online, the fundamentals are the same. You need to know how to attract people, build an audience, and create content that converts.

That's exactly what we teach inside The Sponsoring System. It's the behind-the-scenes playbook for building any online business (MLM, affiliate marketing, direct sales, whatever) using proven digital marketing strategies that actually work in 2026.

If you're looking for a comprehensive training platform to build your marketing skills, the right training system is worth checking out.

If you're tired of chasing people and want to learn how to have them come to you instead, check out The Sponsoring System here.


Have questions about Arieyl, network marketing, or making money online? Drop a comment below and I'll do my best to help.

Frequently Asked Questions

Is Arieyl a scam?

No, Arieyl is not a scam. It's a legitimate MLM company with real CBD and wellness products, experienced leadership (founders Kristen and Travis Butler were previously top earners at MyDailyChoice), and thousands of active affiliates. The company has a BBB listing with some complaints around shipping delays and return policies, but nothing that suggests fraud. However, like all MLMs, most participants won't make significant money.

Is Arieyl CBD legit?

Arieyl's CBD products appear to be genuinely good quality. They use nano-absorption technology for better bioavailability and offer both full-spectrum and broad-spectrum (THC-free) options. Their product line includes gummies, tinctures, topicals, and pet products. CBD tinctures start around $65 for a 250mg bottle. The quality seems solid, though you should always verify third-party lab testing results for any CBD product you consider.

How much does it cost to join Arieyl?

To become an Arieyl "Rockstar" (entry-level affiliate), you need to maintain 35 personal volume (PV) per month. Moving up to Gold rank requires a $200+ personal order or 90 PV with 1,000 group volume. The company runs promotions like free products with a $250 purchase. Most products fall in the $30-$100 range, and the estimated payout rate is around 55% of wholesale volume across the affiliate base.

Are there better CBD alternatives than Arieyl?

CBD products are available everywhere, from brands like Lazarus Naturals to major retail chains. You can often find comparable quality at lower prices because you're not paying the MLM markup. However, Arieyl differentiates with their nano-absorption technology and specific product formulations like "In the Mood" and "Hibernation" gummies. If you value convenience and trust the brand, Arieyl's products are solid. If price is your priority, shop around.

Is Arieyl a good business opportunity?

Arieyl is better than average among MLMs. The products have real retail demand (CBD is a hot market), the leadership has proven MLM experience, and the compensation plan is transparent. But the hard truth remains: most people who join won't make significant income. The real money comes from building a downline, not just selling products. If you're brand new to network marketing, the learning curve is steep.


MH

Matt Hall

Founder, The Sponsoring System · Lansing, Michigan

I am a marketing, software, and AI entrepreneur who got into network marketing in 2004 and has been a distributor across eight companies since. I have sat in the meetings, bought the products, and worked the comp plans firsthand. I write these reviews from the inside out, for people trying to decide whether to join, or how to leave, an MLM. No recruiting pitch, no pile on. Just what I actually found.

More about me →

More from Company Reviews

Company Reviews

ViSalus Review (2026): The Rise and Fall of Body by Vi

By Matt Hall · Apr 8, 2026

Honest ViSalus review covering the Body by Vi craze, what went wrong, and lessons from one of MLM's biggest boom-and-bust stories. From someone who's been inside the industry.